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Become a partner of Visit Tromsø-Region AS

As a partner of Visit Tromsø-Region, you become part of the organised tourism industry in one of Norway's most attractive destinations. You will have a voice in the development of Tromsø as a sustainable destination and contribute to a joint effort to ensure that tourism development is in line with nature, the local community, business and the future.

In addition, you can increase your visibility through targeted marketing, and become part of an exciting B2B network with other industry players.

What does Visit Tromsø-Region do?

We are the collective voice of the tourism industry and the leading marketing organisation for the Tromsø region. Through a unified and coordinated effort, we work to strengthen the tourism sector, improve regulatory conditions, and ensure favourable conditions for businesses across the region.

Our goal is to promote sustainable tourism development that increases local value creation and creates year-round jobs, while respecting nature and local communities.

Why become a partner?

You take responsibility

Become part of the quality-assured and organised tourism industry in the Tromsø region by contributing to the community. This means being part of a sustainable tourism development that benefits businesses, local communities, and the environment.
Take an active role in developing the Tromsø region as an attractive and sustainable destination.
Strengthen your reputation as a responsible tourism business by contributing to sustainable development in the region.

You gain more visibility

Participate in the joint marketing and promotion of the Tromsø region as an attractive and sustainable destination.
Gain exposure on visittromso.no, with the opportunity to sell your products and activities through this highly visited website. Your products will also be visible on the national portal visitnorway.com.
Sell products and activities through visitor centres and be recommended as a preferred partner in both physical and digital channels.
Get exposure through press trips, familiarisation trips for tour operators, trade fairs, and workshops in strategically important markets.
Take part in exclusive social media campaigns with wide reach, including Visit Norway and Northern Norway Tourism Board (NordNorsk Reiseliv).
Purchase additional visibility through our well-visited digital channels.

You join an exclusive industry network

Gain access to networking meetings and trade gatherings throughout the year, where you can connect with tourism businesses, industry stakeholders, and government representatives.
Discuss industry challenges and find new partners for future projects and collaborations.

You have a voice in the tourism development

Earn a quality stamp as part of a responsible tourism industry with a focus on the environment and society through the "Approved By" programme.
Participate in the destination company’s expert committees, which report to the municipal destination council (Reisemålsledelsen), giving you the opportunity to influence decisions that protect your interests.
If your business has an environmental certification, such as the Eco-Lighthouse (Miljøfyrtårn), you can use the Sustainable Destination label in your own channels and visibility efforts.

You gain access to expertise and advisory services

Receive guidance in marketing, communication, and business growth and development.
Take part in courses and training on topics such as marketing, product development, environmental certification, and sustainable business models.

The possibility to join an exclusive MICE initiative

By paying an additional marketing contribution, you can participate in a collaboration targeting the meetings and conferences segment, a growing market that ensures year-round activity.
Be represented at trade fairs, workshops, and familiarisation trips, both domestically and internationally.
Receive support in responding to specific enquiries and bids.